Recruiters vs. AI – Who Will Win?
Artificial Intelligence (AI) has been a hot button in the recruiting industry in recent years. But how does this affect the future of recruiting? Granted, it’s a major disruptor. Most recruiters would probably agree that it provides invaluable support in shortlisting and qualifying candidates. But can it ever really replace what we do?
In assessing the usefulness of AI vs. its inherent flaws, we came up with a few reasons why AI will not be likely to replace human recruiters, now or in the foreseeable future. Here are our thoughts on this controversial topic as it affects the recruiting industry:
No Matter How Smart It Is, A Machine Will Never Be Able to Build A Relationship with A Candidate
Recruiters are effective at building relationships over time: relationships with candidates, with clients, with the industry at large. A machine cannot express excitement and it cannot “want” a candidate to get the position they are up for. It does not have an opinion, nor can it form one, so will never be able to express an opinion about a particular candidate to a client. It takes time to build a personal relationship and AI just hasn’t the capacity to do so, at least not enough to be able to make a difference in the process. Gone would be the gut feelings, the instinct, the knowing that the client/candidate relationship would be a good fit. Conversely, think of the times a candidate looked great on paper, but you knew they would not be a good cultural fit? AI cannot gauge culture, personality, or ethics unless it is represented by a metric of some sort.
AI Can’t Sell
AI does what it does based on algorithms, picking up on things like relevant skills, experience, and education leveraged from a candidate’s CV. It takes a human, however, to be able to sell an opportunity or to sell a candidate to a client. AI is not persuasive; it is black or white, yes or no. Many recruiters cite the experience of having a candidate say “no” to a potential job but ended up taking a chance because they trusted the recruiter, only to find that their initial impressions were misplaced. Bottom line: AI doesn’t think outside the box. AI doesn’t see potential. AI does not and will not sell.
AI Is Not Influential to The Process
A machine can only go on what it is programmed to do, which is to identify candidates based on a set of criteria. What it cannot and will not do is to work closely with a client to better understand their expectations and business needs. This process alone may broaden the scope of the search and help to narrow down the right candidate. AI is simply there to tick boxes and to not color outside the lines.
AI Doesn’t Love Its Job
Even though AI functions well within the parameters of what it was designed to do, what makes a recruiter successful is the passion they have for the process and for the job they do. It is the genuine caring that recruiters have for their jobs that makes them successful and AI can never replace that.
The Recruitment Industry Is About People
While AI does what it does based on data alone, recruitment is dependent on the human touch. As a result, human recruiters can never be replaced entirely. AI can match up a client’s specific needs with individuals who meet certain conditions, but it will never be able to map out a candidate’s career trajectory based purely on data. Because of this, a recruiter will always have a hand in the process.
What do you think about the role AI might play in your future?
Has AI been helpful in identifying appropriate candidates?
Have you given any thought as to how technology will affect your future?
Are you concerned about being made redundant by AI?
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